UK Law’s #OneDayForUK Raises $15K-plus for Law School Projects
The University of Kentucky’s One Day for UK, a 24-hour day of giving celebrated on April 17, netted over $1M from 3,262 gifts, including $15,612 allocated for law school projects.
In its first year, the goal of One Day for UK was to raise awareness about the campaign and to encourage giving for the University of Kentucky. The online, social-media-driven campaign centered around community outreach, including reconnecting with alumni, engaging young alumni and motivating its strongest supporters to make a gift to any college, unit or cause of their choice.
“A digital-responsive Day of Giving allows UK supporters to show their pride in a way that’s convenient for them and ignites a widespread spirit of philanthropy that lasts far beyond the day,” said David A. Brennen, Dean of UK Law.
Throughout the day, various challenges and matching gift programs inspired donors to give back and support the UK College of Law.
“Our goal is to harness the passion within our support system through meaningful monetary contributions,” said Dean Brennen. “We are truly grateful to our students and their families, faculty, staff, alumni, and supporters for their extraordinary commitment. We see our involvement in the university’s Day of Giving as another milestone for our law school.”
Dean Brennen also pointed out the example One Day for UK’s philanthropic effort set for today’s students and tomorrow’s donors.
“As future UK College of Law alumni, they will treasure the experiences that were most meaningful to them inside and outside the classroom,” Brennen said. “We hope the Day of Giving’s emphasis on philanthropy is one of the numerous positive memories they carry with them as they set forth shaping the future for generations to come.”
Follow #OneDayforUK on all social media platforms to learn more about the campaign, and how private gifts and UK shapes people’s lives.